Gerrit Brouwer

Founder of Appical

Gerrit Brouwer

Founder of Appical

Biography

lGerrit Brouwer is the co-founder of Appical, an employee pre- and onboarding company whose mission is to drastically improve the new hire experience with the use of mobile technology. Before Appical, Gerrit served in the Royal Marines and worked for leading enterprises such as Royal Dutch Shell and Rabobank. After his corporate career, he worked for a number of startups in the online gaming space that laid the foundation for Appical as gamechanger in HR.

Within Appical, he is responsible for the execution of their sales strategy and putting the importance of new hire success much higher on the agenda of decision makers.